Bobby Labonte,
Driver #43 Cheerios/Betty Crocker Dodge
Birth Date: May 8, 1964
Height: 5’9”
Weight: 155 lbs.
Birthplace: Corpus Christi, Tex.
Resides: Trinity, NC
Wife: Donna Labonte
Children: Robert Tyler, Madison Elizabeth
During his two seasons as driver of the No. 43 Cheerios/Betty Crocker Dodge at Petty
Enterprises, Bobby Labonte has led the legendary team through a revival that culminated
in an 18th place finish in the 2007 NASCAR Sprint Cup standings. That finish was
the best for a Petty Enterprises entry since 1999. Several moves and changes during
the off-season at Petty Enterprises will give Labonte the opportunity to showcase
the immense talents that served him well during his 2000 NASCAR Sprint Cup championship
season. New crew chief Jeff Meendering brings 13 years of experience from Hendrick
Motorsports to the No. 43 team. These two form a potent combination that should
see the team qualify for the 2008 ‘Chase for the Championship’ and battle for the
NASCAR Sprint Cup championship.
Labonte, like Petty Enterprises, knows what it’s like to taste victory and reach
domination. His life has revolved around racing. The younger brother of two-time
NASCAR Sprint Cup champion Terry Labonte, Bobby is a native of Corpus Christi, Tex.
He grew up not only watching his older brother compete, but deciding for himself
that he wanted to be a winner too. At the age of five Labonte strapped himself into
his first competitive machine, a quarter-midget, and began his path to success.
The early start to his racing career was met with good fortune. He won his first
national quarter-midget race at the age of only seven. His pre-teen days were spent
winning numerous quarter-midget races throughout the United States. Like champions,
Jeff Gordon and Tony Stewart, who made their starts in quarter-midget racing, it
was Labonte who dominated the scene years before.
The stepping stones complete, Labonte’s racing career took more of a concrete shape
during his teen years. His brother worked up the ranks of Sprint Cup, and Labonte
moved with his family to North Carolina in 1979. It was soon after when he was first
introduced to NASCAR and Sprint Cup. Labonte worked for Hagan Enterprises in 1982
as a mechanic and fabricator on the cars that his brother raced to a third-place
finish for the national championship. The introduction into Sprint Cup racing convinced
Labonte that he wanted to be a champion – a goal reached later in his career.
First, however, Labonte had to prove that he was a championship-caliber driver and
had the commitment to the sport it commands. Labonte didn’t take this challenge
lightly. While continuing to work at Hagan Enterprises, he raced late models throughout
North Carolina and in his spare time began building his own NASCAR Nationwide Series
car. Labonte wanted to show others his skills of building his own car, taking care
of his own equipment and being a winning driver were better than none. This approach
is almost unheard of in today’s ‘young gun’ era where drivers rarely work on their
own cars or have ever owned the machines they have driven.
The hours of work were countless, but the time was well spent. Labonte made his
NASCAR Nationwide Series debut in 1982 at the age of 18 at the Martinsville (Va.)
Speedway. The youngster finished 30th and took home just $220. The humble beginnings
were the start of Bobby Labonte Racing, and the platform used to propel him into
the NASCAR Nationwide Series.
Throughout the 80’s Labonte continued making Nationwide Series starts for his own
team, but really honed his driving skill racing late model stock cars at Caraway
Speedway in Asheboro, NC, and Concord Motorsports Park in Concord, NC. Labonte won
the late model championship at Caraway Speedway in 1987 and won six times at Concord
Motorsports Park in 1988. His best Nationwide Series finish was fourth at the North
Carolina Speedway in Rockingham, NC.
With proper funding finally in place, Labonte was able to take his own team and
compete in his first full season on the NASCAR Nationwide Series in 1990. His first
full season was successful, and he scored six top-five and 17 top-10 finishes. Labonte
finished fourth overall in the series and also was named the Nationwide Series’
“Most Popular Driver.” Labonte proved that he could master the sport’s most difficult
tasks of being a driver/owner. He solidified that fact by winning the 1991 NASCAR
Nationwide Series championship, and also won his first Nationwide Series race at
the Bristol (Tenn.) Motor Speedway in April and won again at the Indianapolis (Ind.)
Raceway Park in August. The highly rewarding 1991 season marked another first for
Labonte when he made his Sprint Cup debut driving for his own team at the Dover
(Del.) International Speedway. He finished 34th after running into engine problems.
Labonte continued his success in the Nationwide Series in 1992. He won three times
and finished second in the championship by just three points – the closest in any
of NASCAR’s major touring series. Bobby Labonte was a household name, and like older
brother Terry, proved that he was a champion. Labonte’s biggest break came at the
start of the1993 season when a call from winning-car owner Bill Davis came. Davis
offered Labonte a full-time ride in the Sprint Cup series. His dream was now being
fulfilled.
Labonte’s first full season in Sprint Cup earned him his first career Sprint Cup
pole at the Richmond (Va.) International Raceway, and he finished runner-up in the
rookie-of-the-year standings to Jeff Gordon, while scoring a top-five finish and
two top-10 finishes. Labonte returned to race for Davis in 1994 and finished 19th
in points. The 1995 season was when Labonte finally made a move that would be very
long-term, especially in terms of motorsports – he began his first of 11 seasons
at Joe Gibbs Racing. That first season Labonte won his first career Sprint Cup race
at the Coca-Cola 600 at what is now Lowe’s Motor Speedway. Labonte also won both
of the races at Michigan to help him finish 10th in the point standings.
Labonte made starts for Joe Gibbs Racing and the No. 18 Interstate Batteries machine
for 10 more seasons and won 18 more times. The 2000 season, however, was the season
that fulfilled all of Labonte’s dreams. He won the Sprint Cup championship after
posting four wins, and along with brother Terry (1984 and 1996), became the first
brothers to win the Sprint Cup championship. The championship put Labonte in the
field of the elite and made him a part of Sprint Cup lore forever. He finished his
career at Joe Gibbs Racing with 21 wins including a win in the prestigious Brickyard
400 at the Indianapolis (Ind.) Motor Speedway and finished in the top 10 in championship
points seven out of his 11 seasons.
Labonte made the decision late in 2005 to drive for Petty Enterprises and take the
reigns of the famed No. 43 Cheerios/Betty Crocker Dodge. In 2006 Labonte had everyone
on their feet at tracks nationwide as he posted three top-5 and eight top-10 finishes.
The 2007 season saw Labonte give Petty Enterprises its best points finish since
1999.
On an even brighter note was the fact that Labonte garnered his best finishes of
the 2007 season at Phoenix (Ariz) International Raceway and Bristol (Tenn.) Motor
Speedway the tracks where the new Dodge Charger was utilized. In 2008 the new car
will be used full time.
In addition to the hiring of Jeff Meendering, Petty Enterprises will also operate
out of a new, state-of-the-art facility in Mooresville, N.C. in 2008. This move
will place the organization in the middle of the operational hub of NASCAR. With
these new resources in place, and the talented Labonte still behind the wheel, the
No. 43 team should find its way to Victory Lane in 2008.
Richard Petty
Car Owner, #43 Cheerios/Betty Crocker Dodge
Birth Date: July 2, 1937
Height: 6'2"
Weight: 180 lbs.
Hometown: Level Cross, NC
Wife: Lynda Owens Petty
Children: Kyle, Sharon, Lisa, Rebecca
Known to many simply as “The King,” Richard Petty is the most decorated driver in
the history of NASCAR racing, winning a record-number 200 career victories and seven
NASCAR Sprint Cup championships in his illustrious career. One would think that
after 1,184 races spanning three decades that The King would bow out and retire
quietly. Petty, however, had other things on his mind. Today Petty is as busy as
ever, mainly overseeing the operation of the famed No. 43 car that he made famous.
In 1996, Petty proved that he could be a champion both as a driver and car owner
when he won his first race as an owner in the Dura Lube 500k with driver Bobby Hamilton
at the Phoenix (Ariz.) International Raceway. Petty won again in 1997 with Hamilton,
and in 1999 with driver John Andretti. As Petty Enterprises continues to strengthen
its solid foundation, a return trip to Victory Lane is one of the many goals for
the No. 43 team in 2008.
Petty still looks over the operation of the No. 43 Dodge with Bobby Labonte in charge
of “The King’s” car. The 2008 season will mark Labonte’s third season behind the
wheel with General Mills and its Cheerios brand, teaming up with Petty to sponsor
the No. 43 Cheerios/Betty Crocker Dodge.
Racing is about winning, and “The King” has proven he knows how to do just that,
but it is giving back to the community and his fans that make Petty “The King” of
auto racing. Wearing his signature cowboy hat and sunglasses, one can always see
Petty signing an autograph or giving a helping hand. In fact, Petty was instrumental
in the development of the Victory Junction Gang Camp, a camp for chronically-ill
children, after donating acres of his land that the camp sits on today. There is
no other person in NASCAR’s history to have made more of an impact on the sport,
on and off the track, than Richard Petty. He has been elected to the National Motorsports
Press Association Hall of Fame, International Motorsports Hall of Fame, North Carolina
Auto Racing Hall of Fame and also the North Carolina Athletic Hall of Fame. He also
serves as Chairman of the North Carolina Motorsports Association.
Late in 2007, Petty made the decision to move the race team from its long-time home
in Level Cross, N.C. to Mooresville, NC. Mooresville has long been considered the
operational hub of NASCAR and the move will place Petty Enterprises in a state-of-the
art, 85,000 square foot facility. This new building will give the talented personnel
at Petty Enterprises all the resources needed to compete for wins immediately.
A person who has seen the sport grow from the beaches of Daytona to the high-banked
superspeedways of Talladega, Petty is no stranger to tough challenges. With the
continued growing strength of Petty Enterprises, under the watchful eye of Petty,
it won’t be long before “The King” will once again be standing along side the No.
43 Cheerios/Betty Crocker Dodge in victory lane.
2007: A Season In Review
Bobby Labonte
No. 43 Petty Enterprises Dodge
The 2007 NASCAR Sprint Cup Season was one of continued success and improvement for
Bobby Labonte and the No. 43 Dodge Charger team at Petty Enterprises. Labonte garnered
an 18th place finish in the final Sprint Cup point’s standings, the highest finish
by a Petty Enterprises car since 1999. A brand-new shop and several new hires should
have Labonte poised to challenge for a spot in the 2008 “Chase for the Sprint Cup.”
The 2007 season saw the introduction of the new Dodge Charger chassis that had been
developed, in conjunction with NASCAR, for several years. The new car was utilized
on track less than 1.5 miles in length, with the exception of the October event
at the Talladega (Ala.) Superspeedway. In two of those races, at the Phoenix (Ariz.)
International Raceway and Bristol (Tenn.) Motor Speedway, Labonte scored his best
finishes of the year by coming home eighth and ninth, respectively. In 2008 the
new Dodge Charger will be used for all 36 events. This should provide Labonte and
the No. 43 team an opportunity to continue their rise back to the top of the Sprint
Cup Series. In November of 2007, the decision was made to move the race operations
of Petty Enterprises to Mooresville, N.C., a town commonly referred to as “Race
City, U.S.A.” For nearly 60 years, Petty Enterprises had fielded their Sprint Cup
cars out of Level Cross, N.C. The move to Mooresville will put the team in the heart
of the operational hub of NASCAR as 75% of the teams are based in and around that
area. This will put all of the resources necessary to compete for wins at the fingertips
of the talented individuals that work at Petty Enterprises. Late in 2007, crew chief
Jeff Meendering was hired to lead the efforts of Labonte and the No. 43 team. Meendering
brings an impressive resume to Petty Enterprises, having worked 13 years at Hendrick
Motorsports. Meendering was interim crew chief for the No. 24 car, and driver Jeff
Gordon, for six races during the 2007 season. He guided the team to six top-10 finishes,
with a high mark of second coming at the New Hampshire Motor Speedway in July. Meendering
will be another important piece in growing the No. 43 back into a championship-contending
team. With these new resources in place, and the talented Labonte still behind the
wheel, the No. 43 team should find its way to Victory Lane in 2008.